A visual experience in Musikhuset Aarhus
A new welcome in the foyer
Two meter high screens with specially designed displays of performance posters greet Musikhuset’s guests. The large screens replace the previous foyer banners, which were produced for large performances. The digitization of foyer banners has resulted in savings, efficiency and increased flexibility.
A wide range of display solutions
Musikhuset uses many of Visiosign’s different solutions. There are screen walls, poster screens and information screens that display information about current and upcoming performances. They have screens for sponsor logos as well as screens in café and bar areas. In addition, they use room and meeting room screens for artist dressing rooms and backstage communication. All products are customized to meet Musikhuset’s need for a strong visual identity.
"We're reaching out in a completely different way than we did in the past - I think that's a very big win."
Steen Larsen-Ledet, Marketing og PR, Musikhuset Aarhus
Digital communication for one million guests
The performance posters are beautiful and attract a lot of attention when displayed on large high-resolution screens. The screens have given Musikhuset new opportunities to communicate with guests. They are used to give guests a visual experience and inform about upcoming events. The ability to have a dynamic flow of posts on the screens makes it possible to communicate the wide range of events at the venue.
"With a million guests in the house, the need for a flexible system with flexible viewing options is crucial."
Steen Larsen-Ledet, Marketing og PR, Musikhuset Aarhus
Marketing Manager, Visiosign
Jeg er cand.merc.(kom.) fra CBS og har siden arbejdet med marketing for forskellige virksomheder. Jeg brænder for at skabe værdi gennem kommunikation og elsker at se den forskel, marketing kan gøre for en virksomhed.

